Are you an ecommerce owner and looking to get more customers through the door but not sure where to start? Retargeting is a powerful tool that can help you engage with shoppers who have already interacted with your business.
In this blog post, we'll dive into some of the basics of retargeting, how it works and why it's essential for improving sales across any online business.
- Retargeting is a powerful advertising strategy for ecommerce businesses.
- It targets users who have previously engaged with your brand, indicating a level of interest in your products or services.
- This makes them highly qualified leads, and more likely to convert than users who have not engaged with your brand.
- Retargeting ads keep your brand top-of-mind for users who have previously engaged with your brand, increasing brand awareness and familiarity.
- Retargeting ads typically have higher click-through rates (CTR) and conversion rates than other types of advertising.
- Retargeting allows you to personalize your messaging to users based on their previous interactions with your brand.
- By retargeting users who have already engaged with your brand, you can increase their lifetime value by encouraging them to make additional purchases and become repeat customers.
- Retargeting is a cost-effective way to drive conversions and boost sales.
- By implementing retargeting into your ecommerce advertising strategy, you can improve the effectiveness of your advertising and drive more revenue for your business.
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In 2014 after reading Tim Ferris’s book “The Four Hour Work Week” he set a 100 day goal to be self sufficient and to leave his home country and start traveling the world. He since lives in Bangkok running a 6 figure marketing consultancy working with clients in Singapore, Hong Kong, United Kingdom and the United States and other areas in the world.
